What is your life about, what do you wish to achieve and perhaps more importantly what impact do you want to have? We believe that life and business is about being of service. This is making a difference, a contribution and an impact on the lives and situations of others. We all do this differently through our alignment. All of us are called and inspired to work in different areas of the planet. Some are passionate about animals and nature, others children, women, social injustice or a particular message. This is all based on alignment, we all have a purpose to contribute according to the passion and alignment that is within us.There are many ways in which you can be of service – you can donate your time, your skills, your money or create a project or opportunity based on your own alignment. Each are just as valuable as each other, the important factor is to start.Many of us think, “I will donate to charity when I have the spare cash”, others place conditions on their service based on time believing that in their retirement is when they will volunteer. These both could not be further away from the truth. All of us can serve, young children can serve by giving their energy and their time. We can all give and it is often begun when we release the conditions and beliefs we have about serving. You are never too young to give back, my children donate a percentage of their pocket money to charity and as they grow older I will be encouraging them to donate their time and skills to serving. For example, none of us are under or over skilled to go and play with puppies in an animal welfare centre. The point here is to start and to make a commitment with some consistency to making a difference. This may look like donating blood a few times of year, purchasing charity gift cards instead of Christmas presents each year for your loved ones or volunteering your time every Sunday playing organ at your local church.What can you commit to that will begin your service? Ali and I are very established in our giving, we spend a lot of time, resources and money in both our local community and in our charities abroad. We are always looking for greater and better ways to be of impact and to serve. We honestly believe this is one of the benefits and responsibilities of being in business. Our businesses enable us to be of greater impact which we are very grateful for. How can you be of service, what will be your impact and when will you start to serve?